Branding - 100 thumbnails

Did a hundred thumbnails. Looking back about 50 of my thumbnails are strictly sketches of any symbol I could use. They range from different types of hats to knitting needles. However, after last class the rest of my sketches focused on my brand name, fédora.

Branding Project - Names

So far I've written down and came up with a few names for my brand. The names that speak the most are listed below but the one I'm leaning toward is the word Fedora but maybe spelling it differently or something.

Names:
Cuddle heart
Shoulders & Up
Two-face
SaU
SaA
HNC
Area 3
ID u
U Fadora
Fedora

Chroma project version 2

Critiques are always enlightening yet harsh.  Kept the same layout of length for child, student and elderly but changes txt placement. Other changes that I did to this version where changing the type used for child, changed orientation of swatches, and expanded the ending page.

Chroma Project version 1

The first version I created.  For each age (child, elderly, student) there are eight pictures with two per page.  The First page has age and short journey sentence. Also, one page detailing the word I used and the direction I went with the word.